Join us at NRF 2025

What NRF 2025 - Retail’s Big Show

When January 12-14, 2025

Where Javits Center, NYC, US Level 3, Booth 5803

Transform Today’s Challenges into Opportunities

Rising waste, labor shortages, supply chain disruptions, and sustainability pressures—today’s businesses face it all. By connecting physical products with the digital world, Avery Dennison helps optimize labor, enhance supply chain efficiency, and improve item-level traceability, creating seamless operations and a more sustainable future.

Discount registration code

Join us at NRF 2025 to experience our solutions first-hand! Request a meeting to explore what’s possible.

Qualified Retailers: Use code 377 during your registration to receive a discount on passes to the event.

Optica™

Optica is Avery Dennison’s portfolio of end-to-end supply chain solutions designed to give you full control and unparalleled visibility into your data and operations. The solutions combine Avery Dennison’s smart labels and atma.io connected product cloud with in-field hardware and technical support and empower you with greater control and visibility into manufacturing and supply chain data.

Schedule a meeting

Book a session with our experts and discuss how our solutions can solve your challenges, connecting the future of retail.

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